We’re obsessive about our brand—because you have to be when you’re building something this bold, this unapologetic, and this iconic.
HOM Studios isn’t just a space—it’s a reputation. A vibe. A name that stands for quality, power, and filthy perfection. Every post, every image, every flyer that carries our name contributes to that. So we’re laying down the rules. Not to be difficult—but to protect what we’ve built (and what you benefit from).
We may be an independent studio, but we’re obsessive about the details—and nothing ruins our day faster than seeing our logo butchered on a blurry flyer in Comic Sans. It kills a part of us. Truly.
This isn’t just about aesthetics. It’s about pride. Presence. Consistency. Our brand is sharp, seductive, and deliberate—and if you’re using it, we expect the same care and attention we put into every inch of the studio.
Want to promote something at HOM? Amazing. We’re here for it. But if the design’s off-brand, pixelated, or just plain tragic, we’ll kindly ask you to try again—or let us help. We’re happy to support with copy, layout, design tips, and even visuals if needed. Your success is our success, and we want you to shine. Just not at our expense.
Welcome to the standard. Now let’s keep it fierce.
Brand Tone of Voice
Confident. Dominant. Unapologetically filthy.
We don’t whisper. We command. Our tone is cheeky, brazen, occasionally brutal, but always polished. We don’t do corporate fluff or tired marketing jargon—we speak like we mean it, because we do.
When using our tone:
- Use short, punchy sentences.
- Be bold. Be clever. Be deliciously direct.
- No overused cliches. Say it fresh or don’t say it at all.
- Stay inclusive. Our space is for everyone who plays nice.
Examples:
- “We keep things clean—but your soul’s on its own.”
- “Come get filthy in a studio that’s cleaner than your conscience.”
- “We’re not your mate’s garage. We’re HOM.”
Colour
Official Brand Colour:
- HEX: #ea541c (a rich, fiery orange that commands attention)
- Use it boldly. This isn’t a pastel brand. It’s a spotlight.
Logo Use
Our logo is sacred. Don’t crop it. Don’t stretch it. Don’t slap it on low-res flyers like an afterthought.
When using our logo:
- Never alter colours or distort proportions.
- Leave clear space around it—don’t cram it into clutter.
- Use high-res files only (we’ll supply them).
- Do not edit, redraw, or re-style it.
If your promo doesn’t meet our standards, we won’t share it. Worse—we may ask you to take it down. We won’t let our name be diluted.
Fonts & Design Expectations
Fonts we love (and use on our site):
- Headlines: Bold, modern fonts with weight (e.g., Montserrat Extra Bold, Anton)
- Body text: Clean sans-serif (e.g., Open Sans, Lato, or Helvetica Neue)
Avoid Comic Sans, Papyrus, or anything that screams 1997.
Design expectations:
- Keep it sleek, striking, and on-brand.
- Black, white, and our brand orange are your best friends.
- Grungy or dramatic textures are okay—just keep it polished.
Imagery
- High contrast. Strong shadows. Powerful silhouettes.
- Avoid clutter or tacky overlays.
- We prefer mystery over mess.
Need Help? Just Ask.
We’re not here to gatekeep. We’re here to elevate.
If you’re promoting an event or service that features HOM Studios, we’re more than happy to help you create killer visuals or copy. Just send us the details and we’ll collaborate on something worthy of the name.
Because your success = our success.
Final Word
We take our image seriously—because it reflects every guest, every shoot, and every scene that happens inside these walls.
We don’t cut corners. We don’t do half-measures. And we definitely don’t do Comic Sans.
Treat the brand like you treat the studio—with respect, attention to detail, and a filthy little sparkle of creativity.
HOM Studios. Built for filth. Branded for impact.